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Dr Bartell has had over twenty years support PR agencies and brand managers in a wide range of arenas. She believes passionately that psychology can be applied to almost every type of product and brand.
Dr. Bartell will help identify evergreen and current trends that support the brand’s marketing efforts and be compelling to the media.
She will formulate ideas for psychologically based research for a brand and then, when necessary, help design surveys and research to generate results that are valid, reliable and of interest to the media and the public.
Dr. Bartell offers clear analysis, insight and interpretation of survey results and statistics in order to support a PR campaign.
She will deliver research results via the media in an engaging, enthusiastic manner, supporting the campaign. Dr. Bartell’s media experience as a spokesperson includes TV (network, cable, local, satellite media tours), radio (individual and satellite media tours) and print (interviews for all major outlets, and generating articles).;
As an experienced writer, Dr. Bartell can assist with media release preparation, providing psychological insight and commentary when necessary.
As a brand consultant, Dr. Bartell supports brand growth by offering psychological expertise for products that focus on: